Iwork for an energy supply company. Sometimes stock photos can only take you so far. I find icons to be as effective, sometimes more effective, at getting the point across. Sometimes space is limited. You get the gist.

I like to use them for bulleted lists whenever possible. Icons are like mini infographics and I find they help move your eye across the page. Direct mail letters aren’t the most exciting pieces of literature to read, icons make it all more palatable. Like a spoonful of sugar for layouts! #moderndaymarypoppins

CATEGORYIllustration, Iconography